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Hematology Miniatlas

The Hematology Miniatlas application was designed by the developer EC-Europe to nurture the communication between the patient and the physician. This Hematology Miniatlas is one of the Miniatlas series of applications.

EC-Europe plumes itself as a preceding provider of the products regarding doctor- patient communication for the human health market. EC-Europe has focused according to tradition on assisting a long list of topping pharmaceutical companies with the marketing strategies, especially crafting brouchers, interactive software and posters, specifically for patients on part of these companies.

Anyhow, the recent raid of EC-Europe in to the mobile health world seems to be free of pharmaceutical participation and centers on the applications of Miniatlas series, whose ever first applications went live on 28th of July. This series tries to supply physicians with a comfortable way to talk over illness or medical topics with patients in an example- centered manner.

Now, the series involves the topics like Cardiology, Anatomy, Psoriasis, and Colon cancer, diseases of vertebral column, diabetes, lung cancer and Hematology. All of these applications, according to EC-Europe, feature similar designs.

Regarding the application of Miniatlas the chapters available in the application are shown on the home screen. All the images regarding the subject are brought out from the ‘image’ function which is present at the bottom of the home screen. By the way, the images needed, can also be searched for, within the bank of images in the application by using the “search” function. This image can be used for personal use and educational purposes too, such as for handouts and power point presentations.

Each image attributes the example with a text subtitle. By clicking on the example it opens up on a full screen and zooming or panning is allowed. These images and illustrations can also be e-mailed through the default email account of the user on the iPhone.

On the whole, this application of Hematology Miniatlas has a detailed illustration that covers a good part of the subject regarding clinical hematology. For a hematologist who is practicing, this application will be helpful for quickly educating the patient in clinic or on the wards regarding their disease in a visual format. Also the Diabetes Miniatlas application will also be very useful for a diabetologist who is practicing, to educate a patient / diabetic and so-on. This application of Hematology Miniatlas costs around $5.99 and it is available on the iTunes store. Other series of Miniatlas applications run about $4.99 to $5.99 each. The best thing about these EC-Europe applications is its detail and quality of medical illustrations, reasonable pricing and the availability of quick emailing of an illustration. There are some disadvantages like the lack of depth or breadth of a standard medical text book, limited screen size of iPhone, complexity on examples etc. anyhow, these applications have a good clinical utility for physicians who are practicing. This application is awaited by many medicos and physicians, so that it can be used in the real clinical activity.

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