Microsoft New Phones Win Favorable Reaction

Last minute shot of Microsoft Corporations to regain their importance among the smartphone market has achieved positive initial reviews on Monday, however this may come very late to get back the customers from Apple Inc and Google Inc.

The largest software firm throughout the world, in addition to their network carriers and handset makers, they are also planning to spare over $100,000,000 budget on promoting the phones, which the analysers believe to be able to compete with iPhone which have been designed by Apple, but it might be a tough challenge.

The analyser of Wells Fargo, Jason Maynard noted the following in one of his research notes; The company is the first to declare that Microsoft is competed for the 3rd place, which means that they are not even at the 2nd or even at the 1st place and at this point, it is believed that what the company is doing a key action in building their confidence and the ability to invent new mobile phones.

Of course this is not the step that is going to change the position of the needle that represents the market share, in the short term.

A analyst of consumer electronics who is positioned at the retail research firm of NPD Group stated that, they had mobile phones which has sliding out keyboards, large screens, HD outlets and all the other features that iPhone does not provide its users with. What was also added is that, these should be helping Microsoft with improving their competitive position as there are always technological gadget lovers who will be searching for the newest devices with unique features.

The plans of Samsung Electronics CO Ltd, LG Electronics Inc, Dell Inc and HTC Corporations through the line up with the newly designed 9 mobile phones, they will be starting to get their place in the market towards the ends of this month within Europe and later in November they are aimed to be placed in the US market on AT&T Ins’s network.

The mobile phones look a lot like and feel as Apple’s iPhone than the early Windows phones, which has coloured touch screen and ‘live tiles’ at the home screen to enable a quick access to email, internet, music and the entire games from the Xbox system.

Al Hilwa who has a researcher position in IDC research firm stated that the users’ line is highly original as it benefits from those valuable several seconds when their eyes hit the glass and it gives back something useful. In addition Al Hilwa also said that in time it will possibly be adapted by other platforms.

Microsoft has noted that their new launching will be supported by making use of extensive television advertisements around the time towards the holiday shopping season because it is planning to make itself preciously placed back into the market.

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