Microsoft to Drop Microsoft Points in a Step to Align Pricing

Inside Mobile Apps reports, citing some of its sources that Microsoft is planning to drop its Microsoft Points virtual currency system and aiming to completely phase it out by the end of this year.

By the end of this year, the software giant will push all transactions to be established upon the region set within a user’s purchasing account, eventually forcing Windows Phone users to get apps and games via credit or debit cards.

The developers of Windows Phone have been directed by the company to start planning things for the change, altering their downloadable content (DLC) and in-app purchases to utilize the new distinctive payment system. Accordingly, users with outstanding Microsoft Points balances will be able to convert it into their local currency once the switch has been made.

Microsoft Points are necessarily used by gamers on Microsoft’s Xbox 360 platform to get Xbox Live Arcade titles, in-game content and virtual items for their avatars. These are also used on Microsoft’s Windows Phone operating system and Zune Marketplace. However, the software giant Microsoft has preferred to give up on its virtual currency system to turn to real money for extra services.

The difference is quite obvious as Microsoft has put full game downloads in dollars, while downloadable content has been listed in Microsoft Points. Furthermore, Windows Phone apps are also listed in dollars. However, users can also opt for Points balance to make in-app purchases.

Microsoft, however, didn’t confirm the change except for saying “we don’t comment on rumors or speculation.”

It seems that the Redmond-based software giant turned back to traditional currency in order to bring uniformity in its content and services price, eventually lowering consumer confusion in the process. With this new payment system, Xbox Live users need not to purchase Points cards from retailers and can do payment directly from their credit or debit cards.

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